Business

The search world is all about social graphing today.  Just look at Google's quick results sidebar when you search for a local business.  You see a picture of the business, rating/reviews, hours, menu and more.  Structured SEO data can help you define and shape what is shown about your site on search results.

This talks is intended to help people understand how to apply Structured data to a website and then implement this with a minimum of technical skill. 

Ever feel like you're jumping from one problem to the next putting out fires but never get the bandwidth to implement longer term solutions? This session is geared to both new and experienced web professionals struggling to find ways to get beyond their daily grind and make lasting improvements in systems and decision making that benefit site managers and end users alike.